The Housefly Effect: How Nudge Psychology Steers our Behaviour

This is a new book. Condition: Brand New.

An accessible, fun and practical introduction to behavioural science, featuring insightful examples from the laboratory, advertising and marketing, as well as from daily life.

Sold to publishers in China, Japan, Korea, Taiwan and Russia and spent several weeks on Japanese bestseller list with 50.000 copies sold in two months.

Authors will visit UK on publication for radio, podcast and press interviews.

Book details and technical specifications

Format: Paperback / softback
ISBN13: 9781835012086
Published: November 2024

Number of pages: 240
Width: 153 mm
Height: 234 mm
Depth: not specified

Publisher: Bedford Square Publishers